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Consumer behavior and marketing strategy

J Paul Peter - Personal Name; Jerry C Olson - Personal Name;

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T000025 32625838 Available

Detail Information

Series Title: -
Call Number: 32625838
Publisher: Champaign, Il : Irwin., 1996
Collation: xxvii, 738 pages : illustrations ; 24 cm.
Language: English
ISBN/ISSN: 0256139040, 9780256139044
Classification: 658
Content Type: -
Media Type: -
Carrier Type: -
Edition: 4th
Subject(s): General management
Marketing
Specific Detail Info: -
Statement of Responsibility: J. Paul Peter, Jerry c. Olson.

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